Emails

Please find some of my email design and coding work below.

National University

When I first arrived at National University all the emails were sent out as images. I redesigned all of the emails to have as much text in them as possible so we could maximize inbox deliverability. As a result email conversion rates grew by a record 12.26%. Here is a sample of one email.

Before

After

If you try and select the email below you'll notice that a majority of it is text.

National University Golf Academy

Player's Lab


The National University Golf Academy is pleased to announce its new Player's Lab Offerings. Contact your advisor today to learn how our new lab offerings make it even easier for you to turn your passion into a career.
    PLAYERS LAB 1

Online
PLAYERS LAB 2

Available Weekdays, Twilight, and Weekends
PLAYERS LAB 3

Available Weekdays, Twilight, and Weekends
  Lab Fee
    per lab session
$100 $225 $350
  Lessons
    per week
1 video 1 1
  Unlimited Range Balls
    at Twin Oaks
Yes Yes
  Round of Golf
    per week
1 3
  Discounts on Additional Rounds of Golf
    space available at
    non-peak hours
Yes Yes
  Supervised Practice Session
    per week
1
(as available)
1
  Mental Skills Session
    per week
1
Labs are available to National University Golf Academy active students who are either enrolled or have completed a course within the past 45 days.

Lab fees may be covered by loan programs when taken with a course. However, if taken in a month when not enrolled in a National University course, the student is personally liable for the lab payment.

ProFlowers

Below is an email that I designed in PhotoShop for the MSN Valentine's Day 2004 Email for ProFlowers.com.

Below is the email that I created for the launch of the ProFlowers.com Easter 2004 Catalog. To see the code for this email please go here.

And below is the 2004 Valentine's Day optin email that I created for ProFlowers. To see the code for this email please go here.